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Geisinger’s interim president of Health Plan makes it permanent
Ioannis Pashakis//June 30, 2020
A Geisinger Health Plan executive of the last six years was named the company’s permanent president this week after serving as interim president since February.
Kurt Wrobel, the Montour County-based health plan’s former chief financial officer and chief actuary, was named the company’s interim president earlier this year.
Geisinger announced that Wrobel will continue as president, as well as executive vice president of insurance operations for Geisinger.
“Kurt has truly stepped up to provide stability and leadership during these past several months, and following a nationwide search, he was the clear choice to lead GHP into the future,” said Dr. Jaewon Ryu, Geisinger’s president and CEO.
Prior to joining Geisinger in 2014, Wrobel was vice president of large group pricing and chief underwriting officer at Humana. He also spent five years in executive leadership roles at PacificCare and United Healthcare.
Wrobel has an MBA in health care management from The Wharton School, University of Pennsylvania, holds a master’s degree in economics from the University of Wisconsin, Madison and earned his bachelor’s degree in finance from UCLA.
Geisinger Health Plan has approximately 540,000 members and operates throughout the midstate. The Health Plan is part of the Geisinger hospital system, which includes 13 hospitals, two research centers and the Geisinger Commonwealth School of Medicine.
Geisinger is currently working on a deal with Penn State Health for the Hershey-based system to buy the Holy Spirit Health System in Cumberland County, which Geisinger acquired in 2014.
