Lancaster-based Fulton Bank named Joel Barnett to the new position of senior vice president, director of commercial affinity banking, where he will build relationships with businesses owned by people of color, women and veterans.
Barnett will be headquartered in Philadelphia. He has more than 30 years of experience in banking and was most recently senior vice president and business banking market executive at a Pittsburgh-based bank.
“As a veteran myself, I’m a big believer in working together to build-up our communities,” Barnett said in a release. “I look forward to engaging these potentially underbanked organizations so that together, we can build successful businesses and drive economic empowerment in our communities.”
William “Smokey” Glover, Fulton’s executive vice president, director of fair and responsible banking, added: “At Fulton Bank, our purpose is to change lives for the better and in this position, Joel will help us do just that. This new role is focused on ensuring that we are reaching out to and meeting the needs of affinity businesses in our communities. By assigning enterprise-wide responsibility for building these relationships to one person, we can ensure a concerted effort on this outreach.”
The commercial affinity banking director position is part of the bank’s Fulton Forward initiative, which is focused on building vibrant communities with programs, products and services focused on affordable housing and homeownership; job training and workforce development; financial education and economic empowerment; and diversity, equity and inclusion.
Paula Wolf is a freelance writer.