Laura Gurreri has dropped acting from her title and is now working as president of the York County Convention and Visitors Bureau.
The bureau’s board of directors on Monday announced her permanent appointment. Gurreri had been in an acting capacity since June after Anne Druck left the organization to lead the United Way of York County.
Gurreri has been with the bureau for 16 years, including 12 spent as director of sales. She helped develop the Sport York brand to promote York County as a destination for youth sports tournaments. She also has been overseeing the group tour and meetings/conventions departments at the bureau.
“She is an integral reason for the continued growth of the economic impact tourism has on our county,” said board Chairman Mark Sindicich. “We have no doubt that the York County Convention & Visitors Bureau has a bright future with her at the helm.”
According to recently released figures from the state tourism office, spending by travelers in the county known as the Factory Tour Capital of the World increased to $973.6 million in 2016, up nearly $30 million from 2015. The rise landed York County among the top 10 counties for traveler spending in Pennsylvania, according to Tourism Economics
of Delaware County.
Since 2006 visitor spending in York County has grown by more than 31 percent.