It’s one of life’s most potentially difficult decisions – even without a raging global pandemic: where to live out retirement.
Battered by the coronavirus pandemic and public perceptions many senior living communities offering a range of care and living options are implementing lessons learned over the past year. They’ve cross trained staff, pivoted food services and meal deliveries, restricted access to their campuses and most fragile residents and are making better, more frequent and timely use of digital technology.
For many, knowing they aren’t alone and someone’s “got this” made all the difference.
“Team members are more aware of emotional well being. They are more aware of how people are doing and not necessarily just task oriented” in their jobs, said Laura M. Gifford, director of marketing for Providence Place Senior Living, with corporate offices in Hummelstown, Dauphin County.
“When we do tours, you can sense it’s a true second family,” she said.
Providence operates seven retirement and assisted living campuses in Pennsylvania. She said the pandemic and lockdown strategies strengthened bonds among staff and residents, calling that boost to emotional trust “one silver lining.”
According to the Senior Living.org website, about four in 10 Pennsylvania residents are 50 or older, or about 39.2 percent of the commonwealth’s population.
Tina L. Lutter said she has been awed and inspired by the genuine kindness and care demonstrated by everyone across all job levels at Masonic Villages in Elizabethtown, Lancaster County.
Lutter is corporate director of public relations at Masonic Villages, which operates retirement community and care campuses in Lafayette Hill, Warminster, Dallas and Sewickley near Pittsburgh.
“We learned a lot,” Lutter said.
History lesson
Masonic drew on its history and experiences more than 100 years ago when the 1918 Flu Pandemic infected an estimated 500 million and killed at least 50 million world-wide.
“We [Masonic] were around during the 1918 Flu…we closed all but one entrance and had guards at the entrance. We incorporated from the past those things we needed to do now,” she said.
Lutter said to date Masonic did not have any coronavirus pandemic-related deaths in spring and early summer last year, but have since lost 27 to COVID-19 related issues.
Along with a place to live people need to eat. Converting dining services for its 500 nursing and personal care residents from plated meals served in dining rooms to delivering three meals a day was among the most daunting daily challenges, according to Lutter. Masonic’s retirement living residents received one pre-packaged meal a day.
Employees across the organization “pitched in” learned each others’ jobs and roles and keep the Masonic community and staff fed.
“In some instances, you learned what it was like to work in dining services, or help with health care, or screening or security. People took on different roles,” she said.
The pandemic drove more communications between Providence administrators and families, more Facebook postings, more pictures and videos, Gifford said.
She said more consistent frequent newsletters and communications have built better relationships. Adding Zoom and other virtual platforms for visits was “the only way to visually connect family members.” Gifford expects those virtual visits will continue, as a way to be engaged and involved.
“It’s been super helpful for family members who are out of the area” and for grandparents to be part of their grandchildren’s lives and activities, she said.
Keeping a distance
Social distancing – a 2020 watch word may become the new normal.
The Masonic campus in Elizabethtown sits on 1,400 acres and includes a working farm, a farm market, orchards, ponds, formal gardens and picnic areas and over 12 miles of walking paths – along with plenty of outdoor opportunities for socially distanced exercise and activities.
More space and physical distancing between people helps to reduce the overall risk of illness – especially in care facilities where populations are naturally more vulnerable.
“We’re more conscious about space – even in a normal year, about having people spread out. We had zero flu cases this season, which is unheard of,” Gifford said.
While it’s too soon to tell if mask wearing will become a staple or illness prevention tool in retirement and care living facilities, Gifford said there is no doubt masks help to manage risk and reduce illness.
“I think staff would be happy to [shed] all the PPE (personal protective equipment) and go down to just wearing a mask,” she said.
Even when Covid is no longer the primary threat to residents or staff members, Lutter said flu season will still be an annual reality. Whether it is significantly less flu infections, significant and simple lessons learned like regular temperature checks, could prevent other illnesses moving forward.
Isolation’s impact
Assisted living and memory care unit intakes have been higher since the second half of last year, a trend Providence Place’s Gifford expects will continue.
“Someone with dementia at home alone for a year progresses quickly,” she said.
Gifford attributes the isolation caused by the pandemic as a cause for a rise in assisted living and memory care admissions. She said those living on their own with memory deficits or dementia are more vulnerable to faster disease progression.
Making full use of technology is another service expansion Masonic Home’s Lutter expects will continue after COVID-19 transmission is less of an immediate threat. For residents, it may mean experiencing wellness or exercise classes in their apartments over Zoom or taking part in clubs.
Virtual tours, events and online Zoom opportunities to meet and learn about the facility have also been popular, and Lutter expects that outreach to continue.
Residents accustomed to gathering in groups now stay in their rooms and use technology to gather. “Every Friday was virtual bingo people loved it,” she said.
Having experiences to share with new prospects such as the organization’s response to the public health crisis, or providing appropriate in-person or virtual campus tours, helps allay the trepidation that can come with a big move.
Moving to a retirement facility – either for self or a loved one – is a huge decision, especially if it means moving to an unfamiliar location or far away from family or friends, said Lutter.
“I think a lot of people [considering a move] are wondering, ‘can your community care for me or my loved one.’ It’s not just how did you ride the storm, but how did you improve from it,” she said.