Utz Quality Foods completed its merger with special purpose acquisition firm Collier Creek Holdings on Friday and will make its debut on the New York Stock Exchange Monday morning.
Read More »Tag Archives: brands
The Whiteboard: The best brands focus on delivering a strong brand experience
Why is McDonald’s more successful than Burger King or Wendy’s? Their food isn’t any better; their prices are about the same. Yet McDonald’s sales in 2018 dwarfed those of its rivals with over $20 billion compared to about $1.6 billion for both Wendy’s and BK.
Read More »