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Rite Aid sued over use of new logo font  (access required)

A Delaware-based type foundry and design studio has filed a suit against Rite Aid and its creative and advertising agencies, alleging that the Camp Hill pharmaceutical chain violated a license agreement with the company when it used one of its fonts as part of a $700 million rebranding campaign. 

Ioannis Pashakis
Ioannis Pashakis is the Central Penn Business Journal's assistant editor. Email him at [email protected].

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