The rivalry between the York Revolution and the Lancaster Barnstormers produces enough baseball drama every year to earn its “War of the Roses” title.
One thing the annual series of battles between the neighboring rivals hasn’t had in several years is a corporate sponsor. But one is being added in 2016, Revolution officials announced this week.
In 2016, the regular-season Atlantic League games between the Revolution and the Barnstormers will be known as “’The ‘War of the Roses’ Presented by PNC Bank,” with the Pittsburgh-based banking giant sponsoring the series.
Games between the two teams next season will feature commemorative hats worn by both teams, with the PNC logo on them, and a special home-run hitting contest between high school players from both counties.
The sponsorship should bring even more “fizz” to what is already an intense series, Revolution team President Eric Menzer said this week.
The 2016 season also will mark the Revolution’s 10th season of play, and the PNC sponsorship is the first for the War of the Roses series in several years, said Nate Tile, Revolution vice president of business development.
Tile and Vince Bulik, who holds the same title as Tile with the Barnstormers, negotiated the corporate sponsorship with PNC, which has the naming rights to the Pittsburgh Pirates’ Major League stadium.
“This is always an exciting series, but we can maybe amp it up a little bit with some dollars behind it,” Tile said.
A regional PNC Bank official, vice president and client and community relations director Lori Alderman, confirmed her bank’s sponsorship of the 2016 games. She declined to say how much the sponsorship will be, but said her bank has a number of similar deals with other teams, calling them “a great source of bringing people together.”