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Insurance firm moves into new York home

ISU, Royal Square developers team up to buy, lease historic Market Street building

York insurance broker Judd Lando knew almost instantly that he had found the right building for his business when he visited it in August 2015.

More than a year later, the building is now home to the insurance agency he leads alongside his business partner, Tad Shirey.

The agency, York’s Insurance Services United Inc., also is rebranding itself as ISU.

It recently moved from another part of downtown York, at 224 N. George St., into the three-story building at 123 E. Market St.

The new ISU headquarters had been the long-time home of the Bailey Travel firm.

The building was sold in late 2015 for $399,000 to ISU’s principals as well as the principals of RSDC Inc. (formerly known as Royal Square Development and Construction).

The group then renovated the building and leased the first floor to ISU.

A total of $800,000 was spent on the building’s purchase and subsequent rehabilitation, executives said.

Z. Dylan Bauer, partner and vice president of development for RSDC said the collaboration with ISU was a project that made sense.

“Urban redevelopment is our company’s passion, and partnering with ISU gave us another innovative opportunity to give back to downtown York,” he said.

ISU, established in 1951, is a 10-person firm that needed more room. It has plans to add six employees, Lando said. The new 6,000-square-foot office on East Market Street should allow the firm to do that.

ISU occupies the first floor, and there are seven apartments on the floors above, officials said.

Lando noted that ISU wanted to be in downtown York.

“We didn’t even look outside of the city, because we wanted to be a part of all the good things that are happening down here,” Lando said.

David O'Connor
Dave O'Connor covers York County, manufacturing, higher education, nonprofits, and workforce development. Have a tip or question for him? Email him at [email protected].

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