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In brief: Highmark adds dental insurance to retail stores

Highmark Inc. has added individual dental insurance to the products
sold at its Highmark Direct retail stores in Silver Spring Township and
Pittsburgh, the company said last week.

Highmark Inc. has added individual dental insurance to the products sold at its Highmark Direct retail stores in Silver Spring Township and Pittsburgh, the company said last week.

The stores will offer five plans through United Concordia Cos. Inc., a Susquehanna Township-based Highmark subsidiary.

“At least once a day, we have had a customer come into our stores and ask us for dental insurance,” said Steven Nelson, senior vice president of corporate marketing and consumerism, in a statement.

“We have seen a growing population of individuals who are purchasing insurance on their own, and our Highmark Direct stores will now be able to meet both their health and dental insurance needs.”

Highmark Inc. is based in Pittsburgh but has a strong presence in the midstate.

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