Lancaster entrepreneur starts small-business financing firm
A Lancaster businessman is using over two decades of experience in finance to start a company that aims to help small businesses drum up capital.
Stephen Rotay is the president and owner of the newly formed Rotay Capital Finance, located at 342 N. Queen St. in Lancaster. His goal is to provide small, up-and-coming businesses with access to financing that may not be available through traditional means.
Rotay believes many small businesses are essentially "financial orphans" that don't fit the lending standards of banks or the investment criteria of private equity and venture capital firms.
"We help small businesses seeking capital to operate, expand and work with highly customized financing solutions," he said.
Rotay Capital has 62 sources of financing in areas such as commercial real estate, accounts receivable, equipment leasing and unsecured lines of credit, among others.
Rotay is founder and former president of Paul Davis Mid-Atlantic, a restoration contractor. He sold the franchise he had operated for over 20 years last fall to begin this new endeavor.
"I started that company with me and the truck and, at the end, we had 125 employees and covered three states," he said.
Rotay said he plans to use his experience in construction, sales management and finance at Rotay Capital Finance, and argued that his experience makes it easier for him to relate to customers than it would be for a person who has only lending experience.
“I can be a pretty good sounding board,” he said.
Rotay's goal is to grow the business in Central Pennsylvania and eventually expand to the Philadelphia market. However, he doesn’t want to grow to the point where he can no longer provide direct customer support. Currently, he is running the business with two employees.