Northern Lancaster chamber names new exec
The Northern Lancaster County Chamber of Commerce has spent the past year rebranding itself to make a stronger impact outside Ephrata and has promoted a key staff member in that effort.
Liz Ackerman, the chamber’s member relations and events director, was promoted in January to executive director.
She has been working for the past year as the organization’s primary staff and collaborated with the chamber’s board on its rebranding after it changed its name from Ephrata Area Chamber of Commerce.
Ackerman said working with the board has prepared her for the role, which has been empty since its last director, Andrea Glass, left in January 2018.
“The board assumed some of the responsibilities and they had me take on some of those roles as well in that time frame,” she said. “It really allowed for a lot of professional growth.”
In the past year, Ackerman and the chamber focused on contacting businesses in the region to make them aware that the chamber would not only work with businesses in Ephrata, but throughout northern Lancaster Country.
The initiative has worked, according to Ackerman, who said that the chamber increased its membership from 230 businesses to 270 in 2018 and expects to continue that trend in 2019. She said the next step for the chamber will be to ensure that potential members see value in joining.
“As we have that year behind our belts, we are now looking to start moving towards having more of an impact with our businesses,” Ackerman said. “We will continue to offer different educational programs and opportunities.”
The organization is currently in the process of creating a workforce readiness program to identify hiring needs in the area.
Ackerman, a native of Lancaster County, said she looks forward to growing into the new position with the support of its board and members.