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Geneia signs largest contract yet for its health care analytics

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Geneia LLC has landed its largest customer to date in a deal that could lead to more jobs in the midstate.

The Harrisburg-based health care analytics company, a subsidiary of Capital BlueCross, announced Wednesday that it signed a contract with New York-based Excellus BlueCross BlueShield.

Excellus will use Geneia’s analytics platform, called Theon, to collect data on its 1.5 million members. The data will cover, among other items, their interactions with providers, the medications they’re taking, the lab tests they’ve had and even the likelihood of members developing a chronic disease.

The insurer plans to use the information to better predict health outcomes, improve care and reduce costs, reflecting a trend in health care toward greater use of predictive analytics, said Geneia spokeswoman Andrea Durkin.

The contract is in line with Geneia's growth goals, Durkin said, adding that Geneia expects the deal will lead to new hires in product development, technology, implementation and support.

Geneia currently has about 250 employees.

The company recently relocated its headquarters to the former Capitol View building in Harrisburg. It also has offices in New Hampshire and Tennessee.

Geneia has signed up 19 clients for Theon overall, and has found that on average, the information gathered by Theon reduced inpatient admissions by nearly 7.2 percent and emergency department visits for employer groups by 8 percent, according to a news release.

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Lenay Ruhl

Lenay Ruhl

Lenay Ruhl covers Lancaster County, health care and agribusiness. Have a tip or question for her? Email her at lenayr@cpbj.com. Follow her on Twitter, @lenay_ruhl.

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