Habitat asks Bruce Springsteen for help, receives $28K
Habitat for Humanity of the Greater Harrisburg Area asked Bruce Springsteen for a hand -- and got $28,000.
Mark Mattern, director of development for the Habitat chapter, said he's a longtime fan of The Boss and knows that he's a supporter of various charities. So upon hearing that Bruce Springsteen and the E Street Band were coming May 14 to Hershey Stadium, Mattern fired off an email to a PR firm associated with Springsteen explaining the chapter's work with lifting people out of poverty housing and saying it would like to be the concert's nonprofit partner.
The answer was yes, and Habitat received four tickets and four backstage passes that it auctioned off for $3,000. The night of the show, 12 Habitat volunteers collected more than $15,000, much of it following Springsteen's plug toward the end of the performance, in which he mentioned the Veteran Repair Corps Program that Habitat recently joined.
And then, on Tuesday, Habitat received a surprise check for $10,000 from Thrill Hill Productions, the production company for Springsteen.
“There was a mini-celebration, no, actually a big celebration in the office when the check arrived,” Mattern said in a news release. “We were so pleased with what we were able to do that night in Hershey. So, when the Springsteen people sent an additional $10,000, it really did blow us away. We will make sure that all the funds are put to great use on local Habitat projects.”
"We ended up with a very nice fundraiser for us, maybe our biggest one of the year," Mattern said. In addition to the financial boost, he said, getting mentioned at a concert in front of roughly 30,000 people should also help to spread word about Habitat's mission and need for volunteers.