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Report: Health care hiring becoming difficult

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The U.S. health care industry added 208,000 positions last year, according to the Bureau of Labor Statistics, and according to a new report nearly 47 percent of respondents expect to have roughly the same number of job openings this year.

HEALTHeCAREERS Network surveyed more than 1,050 health care recruiters, hiring managers, HR generalists and HR executives for its Recruiting and Hiring in Today's Healthcare Environment Report.

The report said 23 percent expect more openings and a little more than 20 percent expect fewer openings. Many of them "expect their job to become increasingly difficult" as the demand for health care services grows and it becomes more difficult to find suitable professionals.

The hardest positions to fill are physician and surgeon, nearly 35 percent of respondents said. That is followed by registered nurse, administrative/executive/professional, clinical assistant or technologist, physician assistant and nurse practitioner.

That list closely resembles the one for most frequently hired positions, according to the report. It noted that the Association of Staff Physician Recruiters found that primary care and specialty care physician positions take an average of 131 and 148 days to fill.

"While most organizations continued to post jobs to the career pages of their websites in 2013, employers still considered job boards to be more effective in many cases," the report said.

Social recruiting also continues to grow, with 64.6 percent of the respondents using some form of it last year. Among respondents who used social media in their recruitment program, 55.7 percent used LinkedIn, 34.2 percent used Facebook and 15.5 percent used Twitter. More than 46 percent used their social media site of choice to advertise job openings.

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