Snyder's of Hanover is launching Korn Krunchers, a new line of corn snacks available in three flavors.
Available in 10-ounce bags that retail for around $3.69, Korn Krunchers' barbecue, nacho grande and hot chili lime are baked instead of fried. As a result, Snyder's says, they contain 30 percent less fat than competing corn chips.
"We pride ourselves on staying on the cutting edge of consumer-desired snack trends," said Bob Gould, marketing manager for Snyder's. "Our 2014 new products are among the most innovative options and expansions we've offered yet, and Korn Krunchers are a prime example."
Snyder's of Hanover is a subsidiary of Snyder's-Lance Inc., headquartered in Charlotte, N.C. The company's products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant-style crackers, nuts and other snacks.