George M. Fernandez says that his real-world superhero is his mother, a single parent who strove to provide the best education possible to Fernandez and his siblings after moving from the Dominican Republic to the United States. It was his mother's hardships that encouraged Fernandez to start The Latino Connection in order to help the Latino community with overcoming language barriers and communication in the business world. The Latino Connection also provides translation services and multicultural event planning. Through his efforts, Fernandez hopes to show that anything is possible with a strong family and community support.
Fernandez's experience also includes work as a national group retail specialist for Highmark Blue Shield and for the TheBurg Latino, a regional newspaper. Fernandez has received numerous awards, including the South Central PA Young Male Leadership Award, Gov. Corbett's Advisory Commission on Latino Affairs and a Jefferson Award.