The Pennsylvania Farm Show Complex and Expo Center will host next year's American Rabbit Breeders Association National Convention and Show, a move that could net the Harrisburg area an additional $1.8 million in economic impact, the Hershey Harrisburg Regional Visitors Bureau announced Friday.
The five-day show, slated for Oct. 19-23, 2013, is projected to generate about 3,000 room-nights, said Sharon Altland, the bureau's director of sales.
The Illinois-based American Rabbit Breeders Association, which dates to 1910, has about 23,000 members worldwide.
Next year's event will mark the first time since 1976 that this annual convention will take place in the regional district that spans the eastern seaboard from Pennsylvania to South Carolina.
"As a well-established tourist destination, the Hershey Harrisburg region offers the wide variety of hotels, diverse dining options and unique attractions that help drive our attendance, and guarantee a positive convention experience for our members," Brian Bell, president of the Mid-Atlantic Rabbit and Cavy Shows, the host of the convention, said in a statement.
The Pennsylvania Farm Show Complex and Expo Center hosts more than 200 shows and events each year with nearly 1 million square feet of indoor space.